Blogs & Email Campaigns

What are email blasts? Email blasts are a powerful way for you to communicate with your customers to promote action. Staying connected with your patient list is a great way to keep you at the forefront of their mind and increase word-of-mouth referrals. What sort of things should I send in an email blast? Email blasts are great for staying in touch. Tell your patients about new and exciting things going on at the practice. You can also use email blasts to promote upcoming events like in-house...

How do I add more subscribers to my subscriber list? Keeping your mailing list updated is important! To add more subscribers to your email list, you will need to export them from your EMR system and save them in Microsoft Excel as a .CSV file. In Mailchimp, click on “Lists” and select the list (if you have more than one) that you want to add subscribers to. Click on the drop down-arrow and then select “Import Subscribers”. This will open up a page where you can either upload the .CSV fi...

What is Mailchimp? Mailchimp is an email marketing platform that allows you to keep in touch with your customers. Sending out frequent emails to your patient email list is a great way to maintain a good relationship with the patient and to increase word of mouth referrals. How do I login to my Mailchimp account? You should have created a Mailchimp account during the website development process. You can log into Mailchimp by going to www.mailchimp.com (http://www.mailchimp.com) and clicking “...

Why is it important to share my blog posts on Social Media? Having a blog is a great way to stay in touch with current and past patients but what good is it if they never see the articles? Sharing your blog on Social Media is important because it allows you to reach a much larger audience. You can also encourage your friends, staff and patients to share the blog post so that you reach an even broader range of people. How do I share my blog posts on Social Media? Sharing your blog post is si...

How do I find blog posts on my website? To edit a blog post that was saved as a draft on your website, you will need to login to your website by entering “/admin” to the end of your URL. Once you are logged in, you will see a menu on the left-hand side. All blog posts will be saved under “Posts”. How do I edit a blog post on my website? Once you have successfully navigated to the Posts section of your WordPress site, you will see a list of recent blog posts. If you have elected to have your b...